Free Assessment
See How Your Brand
Stacks Up
Get a free Core 8 analysis of your brand's value proposition and competitive positioning. We evaluate your messaging, identify opportunities, and show you what's working — and what's not.
Get My Free ReportWe Evaluate 8 Value Drivers
E1Functional Value
Does it solve a practical problem?
E2Economic Value
Does it save or make money?
E3Innovation Value
Is the approach novel?
E4Emotional Value
Does it create positive feelings?
E5Self-Expression
Does the brand signal identity?
E6Societal Value
Does it benefit the community?
E7Longevity Value
Is it built to last?
E8Future-Readiness
Is it adaptable to change?
What You Get
Core 8 Evaluation
Each value driver scored and analyzed against your competitors.
Actionable Recommendations
Clear develop, expand, or refresh guidance for each driver.
Marketing Road Map
Complete inventory of what systems exist and what's needed.